Get More Twitter Followers for Free
November 24, 2017//1,975 words
For those of you that are regulars on here, you know that I typically focus on SEO and website optimization. I am, however, also a marketer, meaning that I am looking for as many ways as possible to grow my personal brand and the brand of the company that I work for.
About a month ago, I decided it was time I focused on my own dormant Twitter account and grow my Twitter followers.
I set it up in November in 2012 and it has just been sitting there. Sure, I posted some random tweets about sports or other hot topics, but I had no real purpose for my profile. I would use Twitter to simply search for news or keep up with the conversations that were occurring based on the topics that I was interested in.
A few months ago, I really started to make marketing my own personal brand one of my top priorities and I wanted to see if Twitter would work as one of my personal go-to marketing platforms. I share with you my results up to this point for how I’ve gained Twitter followers for free.
TWITTER FOLLOWERS: HOW I GAINED LEGITIMATE FOLLOWERS FOR FREE
You can see the dormancy of my Twitter profile in the images below:
On March 2, I submitted the first tweet that I had created in well over a year. This one below –
No action and none expected. What I did want to do, however, was be a face. Be a real person. And tell the people who would soon be following me a little about who I am and what to expect from me and my tweets.
You can also see that until March 5, my Twitter followers stayed at a consistent 13 people. Some friends and some strangers who had probably only made a Twitter account for spam purposes!
Again, my tweets in the past were sporadic and mostly reactionary to whatever sporting or global event was happening.
I knew that people liked having others comment on their posts and engage with their materials. So that’s what I did. I searched for relevant topics (marketing, SEO, websites) and looked for tweets that had been posted just seconds before. I wanted to maximize the number of people who would see my reply. I then clicked on the link, scanned the article, and gave positive feedback.
That seemed to spark some attention. I had some likes on my replies and even started gaining a few Twitter followers. The only problem was that I did this TOO much.
It wasn’t that I was tweeting or replying too much, but rather all at once. Because I had other things going on, whenever I had say 10 minutes I would basically do my entire Twitter day in a 10-minute window. I realized later that was why I was losing Twitter followers as fast as I was gaining them!
I quickly changed this up and replied and tweeted no more than twice in a row, back-to-back. Now, there are many successful Twitter accounts (much more successful than I) who basically Tweet all day. That’s fine, but I’m just going to tell you what has worked for me.
Once I gained a few Twitter followers, I started tweeting my own content.
While I saw minimal engagement or link clicks, I was glad to see an improvement and didn’t want to lose site of the reason why I had a Twitter account – to push traffic to my blog and my brand.
I also saw the value in posting non-linking images and tweets. Just for the edification of viewers and seeking engagement just on the Twitter platform. Plus, they were fun!
I kept a daily dose of these activities for the most part, some days failing to stay consistent. I also moved my attention to focus on replying to tweets from accounts that had more than 5,000 followers. Even better if you can find someone with over 100,000 Twitter followers. Again, replying mere seconds after the tweet was posted.
But be careful. You will quickly make enemies if it’s obvious you never opened the link and read the article but are just, in essence spamming the individual.
Do it right. Open the article, scan it real quick, and then state what you liked while adding your two cents. The person who originally tweeted will be glad you read the article and that you had a positive experience, and others will follow you because you added something of quality.
Here is an overview of my tweets and impressions for the past 38 days:
And Twitter follower growth during this same time period:
That chart is the best to look at in my opinion. To me, that shows consistent growth. Something is working and is producing results. Additionally, if you look at the chart above you can see that there are many days in which I failed to Tweet more than once or twice. Imagine if I had kept up with these tactics consistently every day over this time period?
Now, you can see some paid impressions above. In this article I mention that I gained these followers organically, and I did. The paid impressions were simply that – impressions of tweets and a few link clicks. I gained 0 new Twitter followers from paid advertising.
Here’s how my Twitter profile looks today:
A bonus tip – Don’t under-rate the value of having a face to your brand and on Twitter – a face on your profile picture. I have performed the exact same strategy with the Mullin/Ashley Twitter account over the past month and while the growth has been great, it has only been half as fast:
Again, I performed the exact same strategies. You can even see how the Twitter followers grew significantly at first and then dropped quickly due to my “blitz tweeting” in the beginning.
Obviously I still have a long way to go. I plan to keep at this strategy that has proven to work consistently for over a month now and I wanted to share this with you that you might be able to take this strategy and run with it too!
Just don’t forget – know what your goal is. Are you trying to get more website visits or increase sales? Whatever your goal is, make that your focus and in the end, if the time you’re investing is not getting you to your goal, then wave the white flag. Be measurable. Be purposeful. Be in control.
If you thought this strategy would be useful to others, please share! Also, basically all of the strategies that I mention in this site are activities that I am involved with on a daily basis!
August 2016 Update:
I now have almost 1,400 followers using this method, primarily, and took nearly 3 months off in the middle.