Direct Expertise
Without the Agency.

You get senior-level expertise without the layers, delays, or price tag of a full agency. Just clear communication, fast execution, and real results.

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Some incredible clients

tyler willis local business and agency partner in new hampshire

Faster, clearer communication

Practical solutions tailored to how your team already works

Comparison

How I Compare to a Traditional Agency

Area

Traditional Agencies

Working with Me

Communication

Routed through account managers, slower responses, more meetings

Direct, fast communication with the person doing the work

Cost

High overhead, retainers, bundled services you may not need

Flexible pricing without layers, retainers, or unnecessary extras

Turnaround Time

Multi-step processes and internal handoffs slow things down

Quick execution with no handoffs and a streamlined workflow

Consistency

Work divided across teams with varying experience levels

One senior partner who knows your business and stays involved long-term

Scope Flexibility

Rigid packages, change orders, limited adaptability

Adjusts to your actual needs — from small fixes to larger projects

Understanding Your Business

Teams rotate; knowledge gets lost between handoffs

I learn your systems, workflows, and goals - and keep that context over time

Technical Depth

Depends on which team member you get

Years of hands-on experience across web, marketing, automations, and integrations

Overhead & Complexity

More tools, more meetings, more structure

Simple, direct collaboration with no extra layers

Trust & Relationship

You're one of many clients in a large system

You get a long-term partner invested in your success

Digital Work That Actually Moves Your Business Forward

Most business owners don't have time to manage a patchwork of vendors or chase down updates. You need someone who understands your goals, sees the whole picture, and keeps things aligned. I handle the digital work in a way that supports your day-to-day operations, strengthens your online presence, and helps you reach the customers who matter.

Whether it's your website, your marketing, or your overall digital strategy, everything is built around real business outcomes - not trendy tactics you don't need.

Practical, business-focused execution from someone who understands real-world operations

Consistent improvements that help drive leads, visibility, and long-term growth

An experienced partner for your business

Long-term vision, not in-and-out

One Partner Who Handles the Details So You Don't Have To

When digital work is fragmented, things slip through the cracks. Messaging gets inconsistent, technology gets outdated, and tasks pile up. I act as a single, steady partner who keeps everything organized and up to date - from content updates to new pages to marketing improvements. You get ongoing clarity and control without the overhead of managing multiple specialists.

This isn't just project work - it's a partnership that makes running your business easier.

Organized, reliable support across all areas of your digital presence

A single point of contact who keeps everything current, consistent, and on track

An experienced partner for your business

Long-term vision, not in-and-out

Experience

Success You Can See

From modern websites to powerful automations and lead-generating marketing systems, here's a look at some of the work I've delivered for businesses and agencies that wanted more done - with less friction.

Email Marketing Templates

Animated + High-Design Websites

Big House Partners

Big House brings me in for high-impact design-to-code builds, motion-enhanced websites, and polished email templates for enterprise-level clients.

Custom CMS Platforms

Equipment + Parts Catalogs

Fortifi Food Processing

I delivered websites for two of Fortifi's brands—Greenline Parts and CantrellGainco—complete with custom CMS builds, equipment and parts catalogs, and ongoing SEO and paid ad support.

Buzzsprout API Integration

Automated Podcast Transcriptions

Sojourn Partners

I integrated their website with Buzzsprout's API to display podcast episodes and used AssemblyAI to auto-transcribe episodes for improved SEO and accessibility.

Maintenance + Repair Tracking

SAP-Integrated Mobile App

Canadian National Railway

I created a mobile application for CN that modernized locomotive and railcar maintenance—tracking repairs, tasks, and time while integrating with their SAP system.

Custom CMS + API

Digital Advertising Support

Atlantic General Hospital

For AGH, I've delivered everything from digital advertising to a custom CMS + API powering their mobile app content, simplifying internal publishing and patient communication.

SharePoint File Automation

Zapier Workflow Integration

CED Evaluations

I integrated their student application form with SharePoint using Zapier, enabling automated file uploads and secure document handling.

Secure Member/Board Portal

Multi-Organization Collaboration Tools

United Way

I built a fully integrated website with a secure member area and a board portal—giving local organizations tools to manage events, collaborate, and submit grant applications safely.

Internal Ops Mobile App

Scheduling + Time Tracking

LAX Airport

I developed an internal mobile application for LAX employees that streamlined communication, scheduling, transportation coordination, and time tracking across departments.

In-Store Mobile App

QR Code Scanning + POS Integration

Costco

I engineered an in-store mobile app that let shoppers scan electronic devices via QR codes and purchase them directly at the register—reducing friction and speeding up checkout.

Keap + QuickBooks Sync

Automated Financial Workflows

Cents & Balance

I built and maintained custom and Zapier-powered integrations connecting website forms, Keap CRM, and QuickBooks—streamlining invoices and financial workflows.

225% CTR Growth in Paid Campaigns

Custom Interactive Website Builds

Independent Can

ICC and I have tackled everything from high-performance paid campaigns to custom website builds, consistently improving their digital footprint and lead generation.

Automated Internal Workflows

WordPress + Custom Integrations

Do Something Different

I support DSD's team with modern web development, AI-driven workflow builds, and creative technical solutions that help streamline their operations.

10+ Year Partnership

Built Their Digital Marketing Dept

Mullin/Ashley

M/A brought me in to build their digital marketing engine from the ground up. Over the years, I've helped them evolve their services, modernize workflows, and support ongoing growth.

High-Risk Deployments

DevOps + Scalable Infrastructure

Microsoft

I built digital experiences for Microsoft ranging from in-store demo applications to Azure web properties, along with managing demanding hosting and deployment environments.

High-Volume Shopify Development

Analytics-Integrated Ecommerce

Zipfizz

Zipfizz needed a robust ecommerce platform built for heavy traffic and deep analytics. I delivered a fast, reliable Shopify experience fully wired into their data ecosystem.

Technical Lead on Enterprise Projects

Collaborated with Large Multi-Discipline Teams

Designit

As a Senior Developer, I led large-scale digital projects for global brands—overseeing engineering teams, refining UX, and shipping high-stakes web applications.

WordPress Development

Performance Optimization

Doug Ashley Realtors

I supported their team with a modern WordPress site and targeted performance optimizations that improved speed, search visibility, and lead flow.

AI Systems & Integrations

Business Automation

Clay Jar

Clay Jar works with me to automate their operations, enhance service workflows, and build AI-powered tools that boost productivity and client delivery.

Multi-System Integrations

Lead + Operations Automation

Indoor Doctor

I unified their tech stack by connecting HubSpot, WordPress, Answerforce, Outlook, Abby, and Angi Leads—automating data syncing and removing hours of manual workload.

Custom Website

Product-Focused UX

Fuchs North America

I built a custom website showcasing Fuchs' proprietary seasoning and spice solutions, focusing on product clarity and a strong brand presence.

Nexudus API Sync

Dynamic Product Listings

Spark Offices

I connected their website to the Nexudus API so product listings, services, and availability stayed synced and updated in real time.

Custom Node.js Website

Secure Custom CMS

Fleetwood Insurance

I created a custom Node.js website and CMS built for speed, security, and easy content management—tailored to the needs of a growing insurance provider.

Technical Partner for 50+ Client Projects

Direct Client-Facing Development

Pivot Creative

Pivot relies on me to handle the tricky stuff—integrations, automation systems, and advanced web functionality that supports dozens of their clients.

Long-Term MLS Integrations

Automated Property Syncing

Cross Street Realtors

I support Cross Street with long-term property data integrations, syncing MLS listings into a clean, reliable website experience for both staff and clients.

Make Your Day Easier With Simple, Practical Automations

Most business owners don't need fancy AI tools - they just need the everyday tasks to run smoother. I build practical, low-friction automations that plug into the systems you already use, helping you save time, reduce mistakes, and eliminate the repetitive work that slows your team down.

No new dashboards. No complicated training. Just tools that quietly make your business more efficient.

Built around your existing habits and workflows - not new software to learn

Designed to reduce busywork so you can focus on running the business

Learn More Value Calculator

Improving your business in the background

Fitting into your business, not changing it

Frequently Asked Questions

Specific information regarding rates, communication, privacy, and other details.

Do you only work with local businesses?

No. I'm based in New Hampshire and I love working with local teams, but I support businesses across the U.S. Most work is fully remote and built around clear, fast communication.

Can you work with our existing website or tech stack?

Yes. I regularly take over existing websites, tools, and systems — even if they're outdated or pieced together. I'll tell you what's worth keeping, what needs fixing, and what will make the biggest impact without unnecessary rebuilds.

Do you offer ongoing support or just one-time projects?

Both. Many businesses start with a single project and then keep me on for ongoing updates, improvements, and general digital support. You can choose whichever model works best for your needs.

What does it cost to work with you?

Pricing depends on what you need, but everything is simple and transparent. Most business projects fall between $2,500-$12,000, depending on size and complexity. Smaller updates or fixes are typically billed hourly at $95-$125/hr, depending on the work involved.

If you prefer ongoing support, I offer flexible monthly options that give you direct access to me for updates, improvements, and day-to-day help—without a big agency retainer or long-term contract. Most ongoing support plans land between $300-$1,500/month, depending on how much you want handled.

If you're not sure where your needs land, I can walk you through options and help you find the right setup for your budget.

What if we don't know exactly what we need?

That's completely normal. Most businesses come to me with a mix of ideas, issues, and questions. I'll help you sort through everything, prioritize what matters, and build a clear, realistic plan.

Do you replace a full agency?

For many businesses, yes. I handle websites, marketing, updates, tech issues, and even automations — all directly, without the layers or overhead of a traditional agency. If you ever need something outside my scope, I'll be upfront and help you find the right solution.

Can you work with the tools we already use?

Yes. I build around your current habits and systems. Whether you use email, texts, simple tools, or something more complex, I adapt solutions to fit your workflow instead of forcing you into something new.

How long does it take to get started?

Once we talk through your needs, I'll outline the next steps and we can usually begin within a day or 2. If it's urgent, I can often jump in even faster.

Do you work with small businesses and nonprofits?

Absolutely. I've partnered with organizations of all sizes — from small family-owned businesses to regional nonprofits to larger enterprises. The goal is always the same: make your digital work easier and help you get results.

Testimonials

Real Results. Real Relationships.

My goal isn't just to build things — it's to build long-term relationships. Most of my work comes from repeat clients and referrals, because they know I show up, communicate clearly, and deliver.

We had a great experience working with Tyler and would recommend him in the future!

Tara Peace

Owner, Landscaping

Tyler went above and beyond to help us, even well after our initial project was completed. We will definitely be using him again for future projects.

Amanda Tuttle-Smith

Executive Director, Nonprofit

I know I speak for the entire team when I say that we value Tyler for being diligent and thorough!

Patrick Grabovac

Marketing Manager, Food Processing

Tyler makes it easy to learn about marketing and websites, and since he explains everything so well it helps us to understand how valuable they can be!

Beth Everett

Executive Director, Nonprofit

Tyler provided the expertise and creativity needed for a successful launch of our application.

Jake Olsen

Product Manager, Software

Tyler combines deep technical skill with practical, real-world thinking. He explains complex digital ideas clearly and follows through with fast, reliable execution. A true professional.

Phillip Nones

President, Marketing Agency

The best part about working with Tyler is that he puts a lot of effort into understanding our business and helping us translate it to our website and other marketing materials in a very efficient way.

Humberto Hernandez

Director of Marketing, Food Processing

I've had the pleasure of working with Tyler for over 10 years. He's an excellent strategic thinker and problem solver making him an invaluable member of any team. I would wholeheartedly recommend Tyler for any future opportunity.

Marlayn King

Creative Director, Marketing Agency

Working with Tyler has been a real bright spot and addition to our team. He's honest, hard-working, and someone I never had to chase or second-guess. When problems arise, he remains calm, thinks things through, and comes up with smart, practical solutions. I genuinely trust his judgment and am glad for the opportunity to work with him again and again.

Jenna Goodell

Operations Manager, Marketing Agency

Tyler always takes a high interest in learning about the specific needs of our business, and then recommending digital solutions that fit with our goals.

Donna Sichette

Marketing Manager, Manufacturing

Time and time again, Tyler has proven to be a vital partner for our company. He is accessible, friendly, and willing to work with you to help you get the results you want.

Rebekah Wicke