Every MSP has a graveyard of deals that almost closed. Most never go back for them.

Upload — Drop in your cold prospect list: name, company, last touchpoint, what they were evaluating, and why the deal stalled — even "they renewed with their current provider" works.

Research — Reclaim scans each company for what's changed since the deal went cold: rapid headcount growth, new office locations, a data breach or compliance event in their industry, leadership turnover, or new IT job postings signaling an internal gap.

Score — Each prospect is ranked by how much has changed and how directly it maps to why the original deal stalled. The highest-potential reactivations surface first.

Write — A ready-to-send reactivation email is generated for each prospect, referencing the specific trigger — not a template check-in, but a direct, relevant reason to reconsider their IT situation now.

Deliver — A prioritized daily report lands in your inbox: who to contact first, what changed at their business, and the message to send them.

Rapid Headcount Growth — More employees means more endpoints, more complexity, more risk. The IT infrastructure that worked at 20 people breaks at 60.

Leadership or Operations Change — New COO, IT Director, or Office Manager. The person who was locked into the old provider is gone. Clean slate, open door.

Current Provider Underdelivered — A security incident, a string of outages, a support team that stopped picking up the phone. They're not happy but haven't made a move yet.

New Office or Location — Expansion means new infrastructure decisions. They're not locked into any existing setup yet — the contract hasn't been signed.

IT Job Posting — They're trying to hire internal IT support. That's a six-month search that often ends with "actually, let's just use an MSP." You want to be in that conversation.